WEBVTT
Kind: captions
Language: en

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British Honey was a retirement hobby. We
bought five hives, then we had 15 hives.

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Then, we received an order for 75,000 pounds' worth
of honey, and then we had to really get serious.

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That's when we stepped into using
FileMaker to run the business.

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On the beekeeping side of our business, FileMaker manages the process.

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It's just a way that no one else, I believe, has done beekeeping before.

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All these information that are usually in just one head
are now in the collective system for beekeepers to use.

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Three other companies wanted to have our software,
and one of those companies was a gin company.

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And I said, "Good heavens,
we could make a honey gin."

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So, after the success of the launch of our first
honey gin, we continued developing the

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software alongside the company with FileMaker.

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It's a complex operation that we have here, where
we do everything on the FileMaker system and

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that's basically traceability of our honey--from
the hive that it's harvested from, right to the jar

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or bottle of gin that it ends up in. It's, it's a
big process with a lot of complex parts. So there's--

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within that, there's hundreds of
problems that FileMaker solves.

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Because we were still successful in selling spirits,
we decided to actually build our own distillery.

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As a consequence, we had to build a software that would allow
to keep the traceability of our products for the manufacturing,

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but also tracking the movements of alcohol during
the various stage of the production of spirits.

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We can actually manage a whole amount of business
processes just with one single system for everything.

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FileMaker has been behind
everything I've done in business since '87.

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So, our whole company is built upon FileMaker and
its flexibility, because we know that FileMaker

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works across countries. So, we want to work
in China, we want to work in America, so

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we'll use FileMaker there as the backbone
of our business and it's easy to move it.

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Imagine that Covid hits. In three weeks' time, we
were up and running and started producing alcohol sanitizer.

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We pushed the, uh, ABV up to 70.
Guess what? We've got a hand sanitizer.

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We've done it in less than a week. Any other
conventional software, how do you develop that?

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We were up and running and
we were shipping within 14 days.

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Again, back-office flexibility, FileMaker
involved secretly in the background,

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and I would vow that nobody could
have acted any quicker than us.

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I have a partner, and he and we both agreed that we
were working to live, we were not retiring to die.

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No, I don't drink any of our spirits. I
only drink California red, and I think

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working with young people, working with software,
working with exciting things, keeps people young.

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FileMaker can keep you young as well,
because it stretches the brain.

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You've got to think things through, think the business
processes through. We're on to our next one already.

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Opportunities with FileMaker are enormous. All you've
got to do is dream it, then put it into action.
